CAM Design

A few years ago (and with the help of my amazing wife, Ann), I started CAM Design, a consultancy offering full service marketing solutions to local and national clientele. Since the beginning of business, I have wanted to create lasting relationships with clients who can’t justify working with larger shops, but still need quality communications that are effective and strategically aligned to their brands.

During summer of ‘08, I reevaluated where I wanted the business to grow and I realized a disconnect between future goals and my inability to find another business partner to take things further. I made a decision that summer to keep things going, but at a different pace. Today, I still operate CAM, but in a much smaller capacity with a select roster of clients that include: NBC Universal, The Darby House, and Schmidt’s Hospitality.

Over the last couple of years, I have marketed CAM fairly aggressively. In addition to the Web site, e-mail marketing, and existing opportunities, we sent out a few targeted direct mailings to brand managers and the like. Some of my favorites included our ‘06 Christmas card, the following year’s Thanksgiving mailer, and our summer promo touting a few of our accolades.